FMCG Marketing Summit 2018

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    FMCG Marketing Summit 2018

    Dates to be confirmed , A 5 Star Venue To be Announced

     

    The FMCG Marketing Summit is the premium forum bringing elite buyers and sellers together. As an invitation-only event taking place behind closed doors, the summit offers top FMCG marketing executives and agencies and consultants an intimate environment for a focused discussion of the key new drivers shaping the FMCG marketing agenda.

    A result of ongoing dialogue with your peers, the summit agenda is aligned with the most relevant market developments. Key topics for 2017 included:

    • The Effective Multichannel Strategy – Winning over today’s empowered consumers with a powerful combination of marketing channels delivering real value to customers and the business
    • The Moment of Truth – Facing fundamental brand choices in terms of politics, ethics, and honesty to choose your brand stand amidst socio-political events and trends
    • Driving Relevance & Innovation – Staying ahead and remaining relevant in future markets by predicting consumer, market and technology trends through integrated research
    • Keeping the Entrepreneurial Spirit Alive – Embracing disruptive thinking, speeding up flexibility and fostering action to overcome barriers to change and advance competitiveness
    • Riding the E-Commerce Wave Now – Taking action and capitalising from e-commerce and social commerce strategies reinventing the path to purchase for consumer goods
    • Building a Lean Insights Factory – Choosing what consumer data to keep or discard to uncover essential insights and translate them into cost-effective, high-impact marketing strategies
    • Igniting the Marketing Team’s Superpowers – Building competitive advantage by acquiring top talent and strengthening internal competencies that drive innovation, results and revenue

    Don’t take our word for it

    explore how our clients are achieving ROI from our events in our Case Study Archive

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    What are the Benefits of a Summit?

    The marcus evans summit format is the ideal method for uniting decision makers and solution providers. The world’s foremost strategists, thought leaders and trend setters deliver visionary keynote presentations, real-life case studies and interactive sessions. A sophisticated web-based scheduling system enables delegates and providers to select one-on-one business meetings that fit their current priorities and preferences. Situated in some of the world’s most beautiful locations  and with numerous networking opportunities, participants discuss their business objectives face to face in a relaxed atmosphere.

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